A funny thing happened on the way to the forum

In the last post, I talked a bit about the new Skittles site. This post really comes by way of an apology for a small experiment I ran following that post, and a couple of unexpected observations that came out of it. The experiment was to try and take over the twitter search feed which… Continue reading A funny thing happened on the way to the forum

Another day, another dollar

Robin sparks some interesting rants over on Advertising 2.0, in response to a frankly bizarre set of comments published in Campaign about how twitter can be used by brands. The debate appears to be over whether brands should tweet and how - should they pretend to be real people or inanimate objects, funny characters or… Continue reading Another day, another dollar