Care less Wispa

Does anyone else think the following - one an honest-to-goodness advertising campaign (from Fallon no less) and one a piss-take of the world without computers - look suprisingly similar? (And yes, that is Rolf Harris). The entire cracked photoshop contest is a lot of fun, imagining what the world would be like if the internet… Continue reading Care less Wispa

A funny thing happened on the way to the forum

In the last post, I talked a bit about the new Skittles site. This post really comes by way of an apology for a small experiment I ran following that post, and a couple of unexpected observations that came out of it. The experiment was to try and take over the twitter search feed which… Continue reading A funny thing happened on the way to the forum

Soap operas

So Ted McConnell, P&G's general manager for interactive marketing and innovation has just told a conference audience that he didn't want to buy any more ads on Facebook (thanks to Dan W for the link). He succinctly summarises his thinking: "What in heaven's name made you think you could monetize the real estate in which somebody is breaking… Continue reading Soap operas

A little bit (of) interesting

Today was interesting. It was Interesting 2008, the Russell Davies 'unconference'; in its second year and continuing rude health. The underlying thought appears to be the same: the first step in being interesting is being interested. Accordingly a very large bunch (maybe 400) cogniscati gathered in an incredible (and extremely well buntinged) hall – Conway… Continue reading A little bit (of) interesting