Powerful structures for product-driven organisations
Next time you book a holiday, you should definitely book it with Thomson. All of their user reviews are 5 stars! It must be amazing. Pint of beer for the first person to find a non 5-star review or one not posted in January 2005 or January 2006.
Another great post from RMM. This time from Dan O'Connor about potential web 2.0 olympic sports. And fully in tune with inevitable Nonsense 2.0 we are about to receive in our crazy summer. Not, of course the sort of computer sports that we remember from being 11 and having to hammer on the "k"… Continue reading Geek Olympics
I know it's not summer yet. But it's going to come soon and it's going to be full of crazy people. And the crazy people are going to work in marketing agencies and they're going to be trying to reinvent the interweb. Here are some early starters: Firstly some klutz at JWT clearly doesn't know… Continue reading Summer madness
On Friday 6 April, Kathy Sierra posted a follow-up on the 'death threats' nightmare that began on 26 March when she was forced to cancel an appearance at the O'Reilly ETech conference. Here is the original post related to that. As a high profile blogger, Sierra had been subject to criticism, including the occasional abusive… Continue reading Passion and hatred
New gadget I've just downloaded: The Filter from Exabra is excellent. It mood filters your own record collection (as well as pointing you in the direction of tracks to buy should you wish). I tell it I like Concrete Sky by Beth Orten and it creates a playlist including "Only Love Can Break Your Heart" by St Etienne… Continue reading Gadget and a half
There is a great episode of Yes Prime Minister where Jim Tucker thinks he's solved a difficult international diplomatic problem and Humphrey explains in his normal obsequious tone that Jim's logic amounts to the same as "all cats have four legs, my dog has four legs. Therefore my dog is a cat". (He phrases Jim's… Continue reading Necessary but not sufficient
Well how annoying, Nicola's blog has only been up five seconds and she's already getting more traffic than me! Must be the styling. And it's funnier! I particularly liked the piece on America's dumbest quiz show contestant (image above). Well speaking of daftness, New Media Age reports today that agency DNA is looking to move further… Continue reading Daft
It was a pleasure to attend Chinwag's inaugral live event "Wobble 2.0" at the Slug and Lettuce on Wardour Street on Tuesday (6th Feb). The little speeches by the panel were alright, although not broadly on the topic but more a potted elevator pitch from each one's dot.com. Mike Butcher was suprisingly nervous but great during the… Continue reading Wobble 2.0
I think it says something about where we're going that I feel peculiarly famous to be mentioned on Antony's fantastic blog Open. If by some miracle you've seen my blog but not his, Open is the single most useful and thoughtful commentary on social media that I have found. Enthuiastic but not over-hyped! It's a… Continue reading on Open!
Nike has always been a formidable marketing organisation so it shouldn't come as a suprise that they continue to lead the way when it comes a richer more three-dimensional branding. Indeed the entire concept of RunLondon or RunNYCity, took them into a space they could easily own and imprinted their values on it. The sight of… Continue reading Nike setting the example yet again
Leading product 