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Category: blogs

The life of Riley

July 15, 2008 Tom Hopkins1 Comment

I know it's a sort of liberal utopian wet dream and I keep going on about it, but a number of things today have pushed me towards the view that our future will move significantly away from mass media, and that the change will happen much faster than most people currently expect. Indeed, the speed… Continue reading The life of Riley →

Posted in blogs, cluetrain, twitter

Dead bloggers’ society

July 13, 2008 Tom Hopkins2 Comments

  Damien Mulley is a fabulous Irish blogger who came over to London to attend Interesting 2008 recently. On his way there, he stopped off at Conchango (where I work)  to talk to us about the effect blogging was having on newspapers in Ireland. It was an interesting presentation, although - for me at least - the most… Continue reading Dead bloggers’ society →

Posted in blogs, dead, marketing

Inside out

July 6, 2007July 15, 2007 Tom Hopkins

Stumbled upon this very good summary from James Gardner of Lloyds TSB of the questions that face enterprises in deciding if they should 'unleash' the power of web 2.0 inside their corporations. My favourite insight into all of this - which I think I originally heard from Euan Semple and James also mentions -  is… Continue reading Inside out →

Posted in blogs, cluetrain, internalcomms, marketing

See what I meme

June 13, 2007June 13, 2007 Tom Hopkins2 Comments

Unlike most pyramid schemes, if I break the chain of the "thinking blogger award", I don't end up with a life of unhappiness or the loss of multiple limbs. Nevertheless, it's a great honor to make Amelia's list and it is a pleasure to name some more blogs which inspire me. Obviously these are the tip… Continue reading See what I meme →

Posted in blogs, fivethings, meme

Being optimistic

June 9, 2007June 10, 2007 Tom Hopkins3 Comments

I've been watching with interest the blog posts on Welcome to Optimism - Wieden + Kennedy's official blog out of London - about their progess on the Ikea pitch. They talked about the build up, the staff working the weekend to get it done, and now the fact that they've lost the pitch to BMB. What's the… Continue reading Being optimistic →

Posted in advertising, blogs, marketing

The machine that changed the world

June 9, 2007June 10, 2007 Tom Hopkins

I've been reading the fantastic The Machine that Changed the World. The book was first published in 1990 by a team of economists from MIT in response to the whacking which American car producers were receiving from the Japanese. It had been widely assumed that the system the Japanese were using to simultaneously deliver higher… Continue reading The machine that changed the world →

Posted in blogs, books, lean
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