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Category: brands

Independence Day

March 29, 2019March 30, 2019 Tom Hopkins

Another great Brexit thing (making 2): this ad for Marmite came out on the day we were originally meant to be leaving the EU. Although of course in the end we just had another vote and then went back to wondering what might happen next. I was stood on a tube heading through central London… Continue reading Independence Day →

Posted in advertising, brands, Brexit

How brands talk

November 15, 2014November 15, 2014 Tom Hopkins

Found a ton of great Fishburne cartoons when writing a post over here. Here's a great  one that didn't fit that theme: For me, it brings to life two great fallacies about brands: 1/ That customers want to have a relationship with their brands. There may be some very special brands that are like that… Continue reading How brands talk →

Posted in advertising, brands
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